It seemed every network had their token technology reporter monitoring the blogs, and all broadcast their coverage online via live webcasts. Who could have the fastest, newest and fanciest technology was definitely the game of the night:
- CNN set the standard with their “Magic Wall,” holograms of correspondents and guests, a 3-D virtual of the U.S. Capitol, interactive plasma screens, blogger reports from the CNN Grill and an army of laptops for their army of pundits.
- Fox News built three new HD studios just for Tuesday night, including a giant, touch-screen wall for electoral map results.
- ABC had digital maps used to look at up-to-the-minute votes by county, and compare votes from past elections.
· NBC had two studios, one used to digitally show exit-polling information on a wall, and the other as Chuck Todd’s home for the night to analyze results by region, state and county. NBC also partnered with MySpace on Decision08 with video, news feeds and blogs from NBC reporters.
· CBS used touch-screen maps to analyze exit-poll and demographic data down to state and county results. Katie Couric continued her online presence by anchoring a live Webcast after the live broadcast coverage ended.
· Even Comedy Central got into the action, using Meebo to host chat rooms during their election night special.
As a viewer, where did all of this get me? Straight to the Internet, of course. Tired of seeing John King enlarge New Hampshire to view county-by-county results in the Shaheen win, I jumped online. There, I turned to Google to see how incumbents like Murtha and Shays were faring. And I turned to the Page to get the news no virtual map or blog reporters could give me on television:
THE NETWORKS WON’T TELL YOU, BUT THE PAGE WILL:
BARACK OBAMA WILL BE THE 44TH PRESIDENT OF THE UNITED STATES
DEMOCRAT WINS OHIO AND BREAKS MCCAIN’S POLITICAL BACK.